Marketing Your Home

At Team Hensley, we treat all of our listings as Luxury Listings. We believe every home provides a certain luxury to potential buyers and we have developed a marketing plan to showcase that belief. 

Each listing receives the following:

High-Quality pictures are the door to virtual visitors. It is imperative that we create a strong online presence of your home. We hire a professional photographer who utilizes aerial photographs, traditional photographs, detail photographs, and virtual tours to best market your home.

We hold your investment with us in high regard and we are dedicated to properly preparing your home prior to putting it on the market. We offer a one hour consultation with veteran professional stager, Bev Bruster, to help you sell your home in minimal time. This strategy, among others, has helped our homes sell for an average of 98.6% of asking price.

Your home is immediately listed on the Multiple Listing Service which updates a daily catalog of homes for sale through its member brokers and an on-line computer network, available to its members, with photos and descriptions of all listed properties. We personally submit a photo and the descriptive elements of your home to ensure that you have the best possible representation on the MLS.

All of our property listings are online under Featured Listings on our website as well as on all local websites that subscribe to the Multiple Listing Service. Current research from the National Association of Realtors indicates that more than 80% of home buyers now begin the buying process online. Our website includes the most advanced tools available, including Active Maps and automatic email notifications, to give buyers the most reason to keep coming back.

We have company signage, professional post signs, and specialty signage and riders - all designed to get your home the best visibility.

As quickly as possible after receiving your signed listing contract, our graphic designer makes and prints professional color fliers of your home. This reminds the client of how amazing your house is while they are on their house search. 

Right after your house hits the market we mail out postcards to the surrounding community, letting them know that your house is for sale! Just like the flyer, we use professional photography and an in-house graphic designer to put together a phenomenal post card.

Collectively through social media, we reach over 2,800 people organically and quadruple that through paid advertising! With Facebook's ability to target specific demographics, we are able to find the perfect audience to market your home to. Our sponsored advertisements span across Facebook and Instagram to reach thousands of people in the Richmond metro area. We run not only these ads, but our full-time marketing coordinator monitors them to make sure all potential buyers have been engaged!